Privacy Policy

1. Personal Data We Collect

A. Information you give us

We collect information you provide directly when you use the Platform- for example, when you register an account, post a Listing, contact another User, or use a Paid Service. This includes:

• Personal Details: Your name, mobile number, email address, and company/organisation details, provided at registration (“Registration Data”).
• Listing Details: Where you post a Listing, the details of the property- including its nature (industrial or commercial), location, size, specifications, photographs, pricing, and other information you choose to include (“User Content”).
• Payment Information: We use a third-party payment gateway to process payments for Paid Services. You will be directed to that provider’s interface, which is governed by its own privacy policy. We do not store and do not have access to your full card number, bank account details, or other payment credentials.
• Communications: Records of service-related and (where consented) promotional communications sent to you via email, SMS, WhatsApp, or other channels; messages you exchange with other Users through the Platform’s contact features; and any communications you send us for feedback, queries, or support.
• Call Data: Where 100feets.com or its representatives contact you by phone, calls may be recorded for quality and training purposes, with notice given at the start of the call.
• Sign-In Information: If you choose to register or log in using Google Sign-In, Google shares your name, email address, and profile photo with the Platform for the purpose of creating and authenticating your account. Use of Google Sign-In is optional; you may continue to use mobile number and OTP-based login instead.
• Any other information you choose to provide to us.

B. Information we collect when you use the Platform

• Usage data: Search queries, filters applied (location, property type, budget, area), Listings viewed, shortlisted or saved properties, links clicked, account settings, and time spent on the Platform.
• Technical data: Browser type and version, operating system, device type, screen resolution, IP address, and internet service provider.
• General location data: Your approximate location (city, region, country), derived from technical data such as your IP address.
• Communication data: Information about your communications with other Users through the Platform’s contact and site-visit-coordination features.
• Cookies and similar tracking data: As described in our Cookie Policy, which sets out the categories, purposes, and duration of cookies and similar technologies in full detail.
• Advertising interaction data: Information about advertisements or promotional content viewed or clicked on the Platform, to the extent described in our Cookie Policy.
• Search Assistant Data: If you use the Platform’s search assistant feature, the text you enter is transmitted to a third-party AI service provider (Google Gemini) to help process and understand your search query.

C. Information we receive from other sources

• Information from our third-party advertising and technology providers, to the extent described in our Cookie Policy.
• Confirmation of transaction status from our payment gateway provider.

D. Where We Store and Process Your Personal Data

From 4 October 2026, the Platform and its database are hosted on servers located in Mumbai, India, operated by Hostinger. Until that date, the Platform and its database are hosted on servers located in Singapore, operated by Railway.

Separately from primary hosting, certain third-party service providers we use may process information outside India as part of their own infrastructure, including:

• Cloudflare (listing photos, videos, and encrypted database backups), processed through its global content delivery network, without a fixed single country of storage;
• Google (Google Sign-In and Google Gemini search assistant);
• Slack (technical logs, for internal operational alerts), processed in the United States; and
• Bunny Fonts (website font delivery, during which the visitor’s IP address is received), processed in the European Union.

Moving our primary hosting to India does not mean that all personal data is processed only in India, the providers listed above may continue to process relevant information as described above. Where personal data is transferred outside India, we do so consistent with Section 16 of the DPDP Act.

2. How We Use Your Personal Data

We process your personal data for the following purposes:

A. Provision of the Platform. To create and manage your account and authenticate you via OTP; to enable you to post, search for, and discover Listings; to enable Users to contact one another regarding a Listing; and to facilitate site visits between a Buyer/Tenant and the relevant Property Owner, Developer, or Agent/Broker.

B. Payments. To process payments for Paid Services through our third-party payment gateway.

C. Our marketing activities. Where you have consented, to send you marketing and promotional communications relating to properties, offers, and Platform updates, through channels including WhatsApp, SMS, email, Instagram, and Facebook.

D. Platform and Service improvement. To understand how the Platform is used, to analyse and improve its performance, functionality, and content, and to remember your preferences and settings.

E. Advertising. Where applicable, to support the display, measurement, and personalisation of advertisements on the Platform. Advertisements currently displayed on the Platform are 100feets.com’s own advertisements; we do not currently use a third-party advertising network. If this changes, this Policy and our Cookie Policy will be updated accordingly.

F. Fraud prevention and security. To identify and prevent fraudulent Listings or accounts, to verify Users, and to protect the security of the Platform.

G. Communicating with you. To respond to your queries, feedback, or complaints, and to send you service-related communications regarding your account or a transaction.

H. Legal compliance. To comply with applicable law, respond to a valid legal process, and establish, exercise, or defend legal claims.

I. Grievance redressal. To address and respond to your complaints, as described in Section 13.

3. Consent, Your Choices, and Withdrawal

A. What this section covers

Some of our processing of your personal data is based on your consent. This is separate from, and distinct from, your acceptance of our Terms & Conditions. This section explains when we rely on consent, how you give it, what choices you have, and how you can withdraw it.

B. When we rely on your consent

We ask for your specific consent for:

• sending you marketing and promotional communications relating to properties, offers, and Platform updates, through channels including WhatsApp, SMS, email, Instagram, and Facebook;
• setting non-essential cookies on your device- Performance, Functional, and Targeting/Advertising cookies, as categorised in our Cookie Policy; and
• any other processing, we identify to you as consent-based at the point of collection.

We do not treat your acceptance of our Terms & Conditions, or your general browsing of the Platform, as consent to any of the above. Where we process your data on a basis other than consent- for example, because it is necessary to provide a service you have specifically requested, such as creating your account or completing a payment, that basis is described in Section 2, not this section.

C. How your consent is obtained

Where we rely on consent, it is:

• free- you are not required to consent as a condition of using the core, non-consent-dependent features of the Platform;
• specific- given separately for each distinct purpose (for example, marketing consent is separate from cookie consent);
• informed- given after you have been told what you are consenting to, in clear language, before or at the time of collection;
• given by a clear affirmative action- such as checking an unticked box, selecting an option, or making a choice through the Cookie Preferences mechanism described in our Cookie Policy. We do not treat silence, inactivity, or pre-ticked boxes as consent.

D. Your choices

You can choose:

• whether to receive marketing communications, and through which channel(s), at the point we ask for this consent or at any later time;
• which categories of non-essential cookies to allow, through the Cookie Preferences link in the Platform footer, as described in our Cookie Policy; and
• to decline any consent-based processing that is not necessary for the core functions of the Platform, without losing access to browsing, registration, or other features that do not depend on that consent.

E. How to withdraw your consent

You may withdraw consent at any time, as easily as it was given:

• for marketing communications, by using the unsubscribe/opt-out option in the communication itself, or by writing to our Grievance Officer (Section 12);
• for cookies, through the Cookie Preferences link in the Platform footer, as described in our Cookie Policy; or
• for any other consent-based processing, by writing to our Grievance Officer (Section 12).

F. Consequences of withdrawing consent

Withdrawal of consent:

• does not affect the lawfulness of any processing we carried out based on your consent before you withdrew it;
• takes effect prospectively- we will stop the relevant processing going forward, within a reasonable time to give effect to your choice;
• will not affect your ability to browse the Platform, register an account, post or search Listings, or use any other feature that does not depend on the consent withdrawn; but
• may mean you stop receiving marketing communications through the relevant channel, or that non-essential cookies (Performance, Functional, or Targeting/Advertising) are no longer set which may make some parts of your experience on the Platform less personalised, though the Platform will otherwise continue to function normally.

Where consent is withdrawn for processing that is genuinely necessary to provide a specific feature you have asked for, we may not be able to continue offering you that specific feature this will be identified to you if it is the case.

4. Cookies and Tracking Technologies

The Platform uses cookies and similar tracking technologies (such as web beacons, tags, and SDKs) to recognise your device, remember your preferences, and support the continuity of your experience, as well as for analytics and, where applicable, advertising purposes.

Non-essential cookies are set only in accordance with the consent and preference mechanism described in our Cookie Policy, which sets out in full detail the categories of cookies we use (Strictly Necessary, Performance, Functional, and Targeting/Advertising), the third-party providers involved, retention periods, and how to manage or withdraw your preferences. This section does not repeat that detail- please refer to the Cookie Policy directly.

5. Who We Share Your Personal Data With

We do not sell your personal data. We may disclose it, only for the purposes described in Section 2, to:

• Other Users: To enable a Buyer/Tenant to contact a Property Owner, Developer, or Agent/Broker regarding a Listing, or to coordinate a site visit, we share relevant contact and Listing information with the concerned User, as described in our Terms & Conditions.
• Service providers: Including our SMS provider (YourBulkSMS, India, for OTP and notifications), Google (for Google Sign-In and the Google Gemini search assistant), Cloudflare (for storage of listing photos, videos, and encrypted backups), Bunny Fonts (for website font delivery), and Slack (for internal technical alerts, limited to account ID and/or IP address- Slack does not receive your profile information). Once operational, this will also include a payment gateway provider (to process a payment) and third-party advertising/analytics technology providers identified in our Cookie Policy (to deliver and measure advertising and improve Platform performance), these are not currently in use.
• Legal and regulatory authorities: Where required to comply with a legal obligation, respond to a valid legal process, or establish, exercise, or defend a legal claim.
• Successors in a business transaction: If 100feets.com is involved in a merger, acquisition, or sale of business assets, personal data may be transferred to the successor entity, consistent with our Terms & Conditions.

The Platform currently displays only 100feets.com’s own advertisements; no third-party advertising network currently operates on the Platform. The Platform may also contain links to third-party websites. If a third-party advertising network is introduced in future, displaying an advertisement would not, by itself, mean the advertiser receives your personal data- see Section 8 and our Cookie Policy for further detail..

6. Your Rights

As a Data Principal under the DPDP Act, you have the following rights in relation to your personal data:

• Right to access information about your personal data, including a summary of the personal data being processed and the processing activities undertaken, and the identities of Data Fiduciaries and Data Processors with whom your personal data has been shared, along with a description of the categories of personal data shared;
• Right to correction, completion, updating and erasure of your personal data. You may exercise this right through your account settings or by writing to the Grievance Officer;
• Right of grievance redressal, as described in Section 12 below;
• Right to nominate, in the manner prescribed under the DPDP Act, another individual to exercise your rights in the event of your death or incapacity;
• Right to withdraw consent;
• How to exercise your rights- Requests may be submitted by writing to the Grievance Officer at the contact details in Section 12. We may require reasonable information to verify your identity before processing a request. Requests will be responded to within the timelines set out in Section 12 and, in any event, within the period prescribed under the DPDP Act.
• Duties of Data Principals- In exercising your rights, you shall comply with the duties prescribed under the DPDP Act, including furnishing only authentic information, not impersonating another person, not suppressing material information, not filing a false or frivolous grievance or complaint, and furnishing only verifiably authentic information when exercising the right to correction or erasure.

7. Data Protection Practices

We take appropriate technical and organisational measures to protect your personal data, consistent with our obligations under Section 8 of the DPDP Act. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Because the Platform uses mobile number and OTP-based authentication rather than passwords, we encourage you to keep the mobile number linked to your account secure, avoid sharing any OTP sent to you, and log out of shared or public devices after use.

If a personal data breach occurs that is likely to affect you, we will take appropriate steps consistent with our obligations under the DPDP Act, including notifying the Data Protection Board of India and affected Data Principals where required.

8. Retention of Personal Data

We retain your personal data in accordance with the following schedule:

Account deletion. When you delete your account, your personal data is deleted, except for wallet and credit transaction records, which we are required to retain for 8 years as described above, and any other information we must retain to comply with a legal obligation or to establish, exercise, or defend a legal claim. Deletion of your personal data does not require deletion of your past Listings, which may remain visible without the personal details that identified you.

9. Third-Party Websites, Apps, and Services

The Platform currently displays only 100feets.com’s own advertisements. The Platform may contain links to third-party websites, and may in future display advertisements provided by third-party advertisers; this Policy will be updated if and when that occurs. This Policy does not apply to, and 100feets.com is not responsible for, the privacy practices of such third parties, even where their content appears on the Platform. You should review the privacy policy of any third-party site or service before interacting with it.

Depending on the specific advertising arrangement and technology, a third-party advertiser or technology provider may place cookies, pixels, or similar technologies to support advertisement delivery or measurement- this is described in detail in our Cookie Policy, and displaying an advertisement does not, by itself, mean the advertiser receives your personal data.

10. Children

The Platform is intended for individuals 18 years of age or older. Consistent with our Terms & Conditions, we do not knowingly permit anyone under 18 to register an account, post a Listing, or use a Paid Service, and we do not knowingly collect personal data from children through registration.

The Platform may be browsed by visitors of any age without an account. We do not knowingly set behavioural-monitoring or targeted-advertising cookies for any Data Principal we know to be a child, as described in our Cookie Policy. If we become aware that a child has provided personal data to us, we will take reasonable steps to delete it, restrict further processing, and, where applicable, seek verifiable parental consent, in accordance with Section 9 of the DPDP Act.

11. Automated Decision-Making and Profiling

We may use analytics and cookie-based tools to understand aggregate user behaviour and to personalise content and advertising, subject to your cookie preferences. We do not use personal data for solely automated decision-making that produces legal or similarly significant effects concerning you.

12. Changes to This Privacy Policy

We may update this Policy from time to time to reflect changes in our practices, the Platform, or applicable law. Where we make a material change, we will provide notice as appropriate in the circumstances. The date at the top of this Policy will reflect the most recent revision.

13. Grievance Redressal- How to Contact Us

Questions, concerns, or complaints regarding this Policy or our processing of your personal data may be directed to our Grievance Officer:

Grievance Officer

[Name not yet set]

Designation

Grievance Officer

Email

[contact email not yet set]

Address

[Registered Address not yet set]

Contact Hours

[Contact Hours not yet set]

This mechanism is maintained consistent with Rule 3(2) of the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and Section 13 of the DPDP Act. Complaints will be acknowledged within 24 hours and substantively resolved or responded to within 15 days. You may also have the right to approach the Data Protection Board of India under the DPDP Act.

14. Governing Law and Jurisdiction

This Policy is governed by, and forms part of, our Terms & Conditions, including their governing law and jurisdiction clause (Gurugram, Haryana).